Draft your listing’s title
Make sure you include the top keywords that are most relevant for your product and also have high search volume — meaning more customers use these search terms when looking for a product like yours.
Make sure the title flows, uses punctuation, and is easy to read — not jammed with random keywords
Use as many characters as are allowed (this goes for your title as well as the other sections of your listing)
Include the top high-volume keywords (those with 1,000+ searches/month) for which your competitors are ranking
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